Detroit PEER

Brand Identity and Web Development 
Commissioned by Wayne State University

Detroit Partnership for Education Equity and Research is a Wayne State University College of Education Center focusing on connecting key players in the Detroit school system to create better outcomes for students. I had the pleasure of working with them to design a new brand identity, which included a logo, report and presentation templates and a new website design. The identity is professional yet friendly and establishes Detroit PEER as a part of the University while maintaining a distinctive look.

The site’s database functionality puts Detroit PEER’s mission to become a community resource for educational data front and center. The site includes a taxonomy system of searchable Topics and Resource Types, allowing visitors to filter content by tags and types or to view all items belonging to an individual topic.